All-New Nameplate
Fathom is a completely new Ford truck rather than an electric version of an existing nameplate.
A completely new midsize electric pickup, a new Ford EV platform and an announced starting MSRP of $28,350 make Fathom much more than another model-year update.
The 2027 Ford Fathom is the first production vehicle built on Ford's Universal Electric Vehicle Platform. It's a four-door midsize electric pickup designed around affordability, useful truck capability, interior space and next-generation connected technology.
Fathom is a completely new Ford truck rather than an electric version of an existing nameplate.
Fathom becomes the first production vehicle built on Ford's new dedicated Universal Electric Vehicle Platform.
Ford has announced a $28,350 starting MSRP for the standard-range Fathom before destination, delivery and dealer documentation fees.
The new platform uses prismatic lithium-iron-phosphate battery technology designed around affordability, durability and efficient packaging.
Every Fathom will be capable of Ford's hands-free highway driving technology.
Fathom is being designed with the ability to send electricity back out of its battery for uses beyond simply driving the truck.
Electric packaging gives Fathom cargo space at both ends with a front trunk plus a traditional pickup bed.
Ford's new interface will integrate Apple Maps directly into the vehicle's displays for navigation.
Fathom is scheduled to be assembled at Ford's Louisville Assembly Plant as part of the company's new EV manufacturing strategy.
Fathom isn't simply the electric equivalent of an F-150, Ranger or Maverick. It's the launch vehicle for a new generation of lower-cost Ford electric vehicles.
Ford isn't positioning Fathom as a premium-only electric truck. Affordability is central to the entire Universal EV Platform strategy, beginning with the standard-range Fathom.
Standard-range model. MSRP excludes destination/delivery and dealer documentation fees. Final vehicle pricing and configuration details will depend on ordering information released closer to launch.
Ford developed the platform around reducing complexity, weight and manufacturing cost while keeping the vehicle useful and digitally advanced.
The architecture uses prismatic lithium-iron-phosphate batteries without nickel or cobalt in the battery chemistry.
Ford designed the new architecture around connected technology and over-the-air updates that can continue improving the vehicle.
Instead of adapting a combustion platform, Fathom is designed from the beginning around an electric drivetrain.
Fathom is the first vehicle in what Ford plans to make a broader family of affordable electric products.
Fathom is scheduled to bring Ford's new EV platform and production strategy to customers beginning in 2027.
Ford says the new platform's packaging allows Fathom to provide more passenger volume than a Toyota RAV4 while still giving customers the utility of both a pickup bed and a front trunk.
Fathom is designed as a practical four-door midsize pickup.
The absence of a traditional engine creates useful enclosed cargo space under the hood.
Customers still get the open cargo flexibility expected from a pickup truck.
Every Fathom is planned to include the hardware capability for Ford's hands-free highway driving technology.
Apple Maps will be integrated directly into Ford's Universal EV Platform displays with traffic, routing and EV navigation support.
Apple CarPlay compatibility remains standard despite the deeper built-in Apple Maps integration.
Android Auto compatibility will also remain available as standard.
Fathom will support Digital Key functionality for convenient vehicle access.
Remote vehicle controls and connected functionality are designed to integrate with the Ford app.
Fathom is being engineered with bidirectional power capability. That means electricity stored in the vehicle's battery can potentially be used outside the truck rather than only powering the wheels.
That opens the door to making the vehicle useful for work, recreation and energy-management applications in ways a traditional vehicle cannot.
Fathom is being designed to make the energy in its battery useful beyond the road.
Ford plans to assemble its new midsize electric pickup at the Louisville Assembly Plant.
Ford's Universal EV program includes U.S. production of advanced prismatic LFP batteries.
Ford says Fathom preorders are scheduled to begin in early 2027.
Fathom is still ahead of its full ordering launch, so several major specifications haven't been published. Until Ford releases them, these items are best left out of customer-facing comparisons rather than estimated.
The headline is an all-new four-door electric pickup starting at an announced $28,350 MSRP, built on Ford's new Universal EV Platform with LFP batteries, a roomy cabin, frunk and bed, BlueCruise capability, bidirectional power and a new connected-tech experience.
Fathom is a completely new vehicle, so these aren't changes from an outgoing model. They're the key reasons this new Ford matters.
Fathom is a new Ford nameplate built as a four-door midsize EV truck.
Affordability is a central part of Ford's strategy for the standard-range Fathom.
Fathom launches a new dedicated EV architecture intended to underpin additional affordable Ford electric vehicles.
Ford is targeting more passenger volume than a RAV4 while still providing both a frunk and pickup bed.
BlueCruise capability, Apple Maps, CarPlay, Android Auto, Digital Key and Ford app integration are all part of the story.
Fathom is designed to make the energy stored in its battery useful beyond simply powering the truck.
Final range, battery size, horsepower, towing, payload and full ordering information have not yet been released.
“The Fathom is completely new for 2027. It's a four-door midsize electric pickup and the first Ford built on the company's new Universal EV Platform. The big headline is the announced $28,350 starting MSRP, but it's also designed to be really practical — you get a roomy cabin, a frunk and a pickup bed, plus BlueCruise capability, bidirectional power and modern connected technology. Ford hasn't released final range, towing or horsepower numbers yet, so there's still more to come as we get closer to ordering.”
Preorders are expected to begin in early 2027. Follow updates as Ford releases final range, battery, capability, trim and ordering details.