In 1967, a young and ambitious Chuck embarked on his journey at Ulrich Ford Lincoln. Little did he know that he’d call Ulrich Ford Lincoln his home for the rest of his career! Through years of dedication and hard work, Chuck eventually became Dealer Principal in 1985, a title he has shared with his son Todd since 2015. Life isn’t all business for Chuck. When he’s not at the dealership, you might find him engaging in thrilling matches of pickleball or spending time with his lovely wife Marla. Chuck and Marla have three children and eleven grandchildren they love spending time with. And here’s something you may not know – for over 40 years, Chuck has been an avid collector of sports memorabilia. Stop by his office, and he’d love to show you some of his collection on display!
Pj is a dedicated sales professional with three years in the automotive industry. Before working in the car business, P.J. worked in retail management with Wal-Mart for 14 years. P.J. decided to make the career change after a management restructure at Wal-Mart. P.J. enjoys the better work-life balance, and the opportunity to work with customers actively and developing relationships. P.J. also works in the Fleet Department.
P.J. grew up in Michigan, and moved to New Sharon at 16 years of age. He is a graduate of Central College with a BA in Business Management.
P.J. is a huge Detroit sports fan, and a Hawkeye Fan. Transitioning from wolverines, to the hawks has taken several years! Also enjoys spending time with his Wife, and 3 kids, and being involved with their sporting events and activities!
Jeff joined Ulrich Motors as a sales consultant in September of 2020. His work experience has been in sales and construction. Jeff is happily married with 5 kids and a whole lot of dogs. His hobbies include hunting, fishing, and raising Labrador retrievers.
Jake joined our team in 2025 and quickly became a valuable part of our service department. With a strong passion for helping customers, he’s dedicated to making sure every vehicle gets the quality maintenance and repair it deserves—protecting your investment and giving you peace of mind on the road. Jake looks forward to welcoming you and helping keep your vehicle in top shape.
Shawna joined the Ulrich team in June of 2013. She is happily married with 2 kids, and multiple grandkids! She enjoys spending time with her family, crafting, and camping.